Sportico is seeking a Reporter to join our newsroom and cover the intersection of sports, finance and culture.

This role will focus on the players and personalities that sit at the intersection of sports, business, entertainment and culture. The ideal candidate has experience in sports or business journalism with a proven track record of breaking news and explaining trends in the industry. This candidate has extensive contacts among athletes and agents and a nose for stories that explain the news of the day. Familiarity with athlete business ventures and media platforms is a must as this role will dive into the business beyond the game.

A deep understanding of the sports industry and its key players along with the ability to deliver impactful copy on deadline is required, as is an aggressive and enterprising approach to finding news and building this beat. This role will be based out of Sportico’s NYC newsroom and is ideal for an energetic and ambitious reporter who wants to be on the scene in real time.

Requirements

4+ years’ experience in sports journalism or business journalism with a track record of breaking news and delivering high-impact stories.
Industry Knowledge: Deep understanding of the sports industry, including major leagues (e.g., NFL, NBA, MLB), emerging markets (e.g., esports, women’s sports), and key business aspects like team valuations, sponsorships, media rights, and athlete endorsements.
Ability to work independently and collaboratively in a fast-paced newsroom while managing multiple deadlines.
Ability to pitch, report and deliver news of exceptional quality.
Established relationships within the sports or business sectors or demonstrated ability to quickly build a robust source network.

As PMC values in-person collaboration and team cohesion, employees work onsite 4 days a week and 1 day remotely with a focus on maintaining a vibrant and inclusive culture.

Typical wage range: $75k - $90k. Factors that could be used to determine your actual salary may include your specific skills, years of experience and comparison to current employees already in this role. The typical candidate is hired below midpoint of the range.

If you have more or less experience than specified on this job posting, please apply and list your salary expectations.

If hired, employee will be in an “at-will position” and the Company reserves the right to modify base salary (as well as any other discretionary payment or compensation program) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors).

PMC is committed to the health and wellness of our employees. As part of PMC’s paid healthcare plan, the company pays 100% of the monthly health, dental and vision plan premiums for the employee and their family. The total compensation package for this position will include other elements including 401(k) eligibility and paid time off benefits. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

It’s all About You…

PMC's comprehensive benefits package is thoughtfully designed to support every aspect of your life, empowering you to thrive both personally and professionally. We offer PMC-Paid Healthcare with no employee paycheck contributions on medical, dental, and vision for you and your family. PMC also offersFlexible Spending Accounts (Healthcare, Dependent Care & Commuter), an Employee Assistance Program, Life Insurance, Short & Long Term Disability, Paid Parental Leave, and a 401(k) Retirement Plan with an Employer match. Employees are also eligible to take advantage of company discounts and perks including Pet Insurance, Home & Auto Insurance, Mortgage discounts, and a variety of other savings on wellness, lifestyle, and financial essentials. As part of PMC's dedication to consistently meet employee’s needs, we are currently launching a new Flexible Vacation Policy.

At PMC, we believe working in a highly collaborative, office-first environment fosters real-time communication, spontaneous idea sharing, and stronger interpersonal relationships that drive innovation and team cohesion. PMC prioritizes in-person collaboration and does not offer remote-only roles.

About Sportico

Sportico is a high-quality digital content platform that provides market-moving sports industry news, data, information, strategies, leadership, insight, and live media.

Sportico will leverage PMC’s industry-leading infrastructure and best practices for digital publishing, news gathering, live media and events. Sportico’s parent company, Penske Media Corporation (PMC), is a leading digital news, publishing and Information Services Company founded in 2003.

About PMC:

Penske Media Corporation (PMC) is a leading global media and information services company whose award-winning content attracts a passionate audience of over 300 million globally. Since 2004, PMC has been a pioneer in digital media reaching viewers on all screens across its ever-growing constellation of iconic brands, which includes Variety, Rolling Stone, The Hollywood Reporter, Billboard, Dick Clark Productions, WWD, SHE Media, Robb Report, Deadline, TVLine, Sportico, BGR, ARTnews, Fairchild Media, Vibe, IndieWire, Artforum, Gold Derby, and Luminate, the premier data and analytics company. PMC’s journalists and content creators deliver daily the most comprehensive news and information in their industries and areas of coverage, unequaled in ambition, depth, and courage. In addition, PMC owns several vital cultural events such as SXSW, LA3C, and Latin Music Week. Headquartered in New York and Los Angeles with additional offices in 14 countries worldwide, PMC believes companies should not only be profitable but also forces for good. PMC is committed to fostering a working environment that is inclusive and responsible, where we value a company culture built on all backgrounds, voices, and experiences. For more information on the company, please visit www.PMC.com

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