Nintendo of America Inc.

About Nintendo of America: From the launch of the Nintendo Entertainment System™ more than 30 years ago, Nintendo’s mission has been to create smiles through unique entertainment experiences. Here at Nintendo of America Inc., we deliver on this mission by partnering closely with Nintendo Co., Ltd., to bring Nintendo’s iconic and cherished franchises including Mario™, Donkey Kong™, The Legend of Zelda™, Metroid™, Animal Crossing™, Pikmin™ and Splatoon™ across the Americas through our video games, hardware systems, and collaborations with partners on a range of other entertainment initiatives like feature films and theme parks.

Based in Redmond, Wash., Nintendo of America serves as headquarters for Nintendo’s operations in the Americas. We are an equal opportunity employer offering a welcoming and inclusive environment in service to one another, our products, and the diverse consumers and communities we call home. For more information about Nintendo, please visit the company’s website at https://www.nintendo.com/.

Team/Position Summary: Within Nintendo of America (NOA)’s Consumer Marketing department, the paid media team leads the strategy, planning, and activation of the paid media tactics for software and hardware advertising campaigns. The team develops campaigns aimed at reaching Nintendo’s audiences wherever they are consuming content with the ultimate goal of driving campaign results. We utilize data and insights to optimize performance and ensure paid media efforts are achieving the overall marketing goal of the campaign. This job will include both media planning in a supportive role as well as managing campaign activation by leading the trafficking processes for the team. It will require cross collaboration with several NOA teams inclusive of analytics, creative, and communications as well as external collaboration with the paid media agency and creative agencies.

Description Of Duties

Assists in the media planning, trafficking coordination, and execution of paid media campaigns for hardware and software product launches through collaboration with cross-divisional partners.
Manages campaign trafficking process and agency trafficking communication for all Nintendo media campaigns.
Provides back-up support for the media campaign leads.
Manages the media planning, internal team coordination, and execution for smaller paid media campaign initiatives.
Facilitates the delivery of all campaign creative assets with media agency, internal teams, and other Nintendo of America regions for paid media tactics.
Partners with the finance department to track and reconcile spend, and address invoicing questions or adjustments.
Maintains team file management and leads process documentation to ensure efficient and effective organization of all campaign assets.
Assists in the preparation of reports and presentations.

Summary Of Requirements

Minimum two years of related advertising, media, and/or marketing experience
Proficiency in Microsoft Office (Word, Excel, Outlook, PowerPoint), with strong experience with Microsoft Excel.
Effective communication skills.
Proven problem solving and troubleshooting skills
Ability to manage details, multiple projects, and remain highly organized.
Knowledge of Nintendo products/video game industry preferred.
Applicants must be legally eligible to work in the United States to be considered. Visa sponsorship is not available for this role.
Undergraduate degree in Marketing, Communications, Business Administration, or a related field or equivalent work experience.
Formal training in marketing practices or equivalent preferred

This position is hybrid in Redmond, WA. Hybrid positions require regular onsite work following the schedule and guidelines for their division. This position is not open to fully remote status at this time.

This position includes a base pay range of $33.27 - $53.22 per hour, potential for a semi-annual discretionary performance bonus, and a comprehensive benefits package that includes medical, dental, vision, 401(k), and paid time off. Please see our Benefits & Perks page for more benefits information.

Seniority level
Not Applicable
Employment type
Full-time
Job function
Marketing
Industries
Computer Games, Computers and Electronics Manufacturing, and Entertainment Providers

Associate Paid Media Specialist

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