Job Description
Location: New York, New York
Job Type: Contract
Compensation Range: $27 - 30 per hour
We are seeking an Associate Brand Manager to support the Brand team in executing Ray-Ban marketing strategies. In this role, you will assist with brand and trade marketing initiatives, collaborate with global and local teams, and help optimize e-commerce and B2B digital communication. You'll also support in-store brand elevation, manage seasonal campaigns, and play a key role during "Market Week" events.
Responsibilities:
- Assists the brand team in the development and implementation of Brand and Trade Marketing Initiatives.
- Closely interacts with cross departmental teams, including global counterparts in Milan and local sales force, to ensure the execution of Brand Calendar activities and to maximize visibility to support brand growth.
- Support in store brand elevation program via permanent visibility implementation, seasonal campaign and store incentives.
- Support ecomm optimization: online merchandising, new collection story telling \ including Amazon brand page and A+ content.
- Manage B2B digital communication: newsletters, customer EDM.
- Active participant in "Market Week" 3 times per year, preparing all sample, meeting materials and showroom experience.
- Support brand event & activations: trade shows, B2B customer events.
- Assist in tracking marketing budgets, brand POS and promotional spending to ensure adherence to budget.
Qualifications:
- Bachelor's degree; concentration in marketing, business management and/or communications preferred.
- 1-2 years marketing/brand experience, preferably working with lifestyles brand.
- Project management and time management skills.
- Excellent written/verbal communications and interpersonal skills.
- Strong PC skills, including Excel, Word, PowerPoint.
- Analytic skills.
- Strong presentation skills required.
- Equivalent combination of education and related experience.
Skills:
- Brand marketing knowledge.
- Experience in trade marketing and digital marketing.
- Analytics experience preferred.
- PowerPoint & excel knowledge.
JOBID: 1080052
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Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.
At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact HRsupport@randstadusa.com.
Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including health, an incentive and recognition program, and 401K contribution (all benefits are based on eligibility).
This posting is open for thirty (30) days.