Influencers Specialist

Location: Miami, FL

Reports to: Head of Communications

Overview

Dolce & Gabbana Beauty is seeking a detail-oriented Influencers Specialist to support influencer programs for the US market. This role partners closely with the Head of Communications and cross-functional teams to execute campaigns that align with brand standards, market needs, and global guidelines.

Key Responsibilities

Campaign Execution & Coordination

Support the planning and day-to-day execution of US influencer campaigns (owned and retailer-led) across mega, macro, and mid-tier talent.
Prepare campaign briefs, gather assets, manage timelines, and coordinate approvals to ensure on-brand, authentic content.
Manage seeding lists, shipment tracking, and follow-ups to drive organic content.
Coordinate event logistics for influencers (RSVPs, glam, call sheets, fashion pulls) and support on-site as needed.

Talent Sourcing & Negotiation Support

Research and shortlist up-and-coming and trending creators aligned to campaign objectives and brand positioning.
Liaise with agents and creators to collect rates, deliverables, usage terms, and content calendars; support negotiations to secure favorable terms.

Budget, Admin & Compliance

Track POs, invoices, and actuals against budgets; maintain up-to-date trackers and files.
Ensure creator compliance with brand, retailer, and legal guidelines (disclosures, usage, deadlines).

Analytics & Reporting

Monitor performance and pull metrics using platform dashboards and internal tools to evaluate ROI and campaign health.
Compile weekly and post-campaign reports with insights and recommendations to optimize future activations.

Cross-Functional & Retailer Support

Coordinate with PR, Social, E-commerce, Trade Marketing, and Retailer teams to align briefs, calendars, and deliverables.
Support retailer promotions and events by aligning influencer activities and content requirements.

Qualifications

2–4 years of experience in influencer marketing, or communications; luxury and/or beauty experience is a plus.
Strong organizational skills and attention to detail; ability to manage multiple projects and deadlines.
Comfortable working both independently and collaboratively in a fast-paced environment.
Analytical mindset with experience compiling performance reports and basic ROI insights.
Proficiency with influencer platforms (e.g., Traackr or similar) is a plus.
Familiarity with the US influencer and retailer landscape.
Ownership mindset and service-oriented approach.
Bilingual in English and Spanish.

DGB Americas Influencers Specialist

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