About the job

FabFitFun is looking for a strategic, hands-on Manager, Growth Creative to lead concepting, production, and optimization of performance creative across paid social, YouTube, and emerging channels. You’ll transform insights into thumb-stopping ideas, build and iterate modular assets at speed, and partner closely with Performance Marketing, Brand, Merchandising, and Analytics to drive efficient acquisition and revenue.

Location: This role is based out of our Creative offices in West Hollywood, CA and is not eligible for remote. We are presently operating from a hybrid schedule of 4 days a week in-office (Monday–Thursday).

What You’ll Do

Facilitate and execute growth-creative across Meta, TikTok, YouTube, display as well as briefs, concepts, production, QA, and delivery
Translate CPA/ROAS and funnel insights into clear creative hypotheses and multivariate tests
Build modular, rapid-iteration ads (UGC, hooks, CTAs, offers, value props) tailored to each channel and audience
Develop creator briefs and execute UGC sourcing, direction, and edits to keep a steady pipeline of new ads
Partner with Performance Marketing on test design, audience fit, and flighting; iterate weekly based on results
Collaborate with Brand/Design to ensure assets are on-brand while optimized for performance
Maintain a living library of top performers, learnings, and do-nexts; share crisp creative readouts with stakeholders
Track competitive and platform trends; pilot new formats (Shop ads, Shorts, Spark, cuts for Stories/Reels) quickly

What You’ll Bring

4–7 years in growth/performance creative for DTC or eCommerce (subscription a plus)
iteration
Fluency in platform best practices (Meta/TikTok/YouTube), creative analytics, and funnel dynamics
Strong briefing, scripting, and on-set experience (can direct creators/editors and give comprehensive feedback)
Ability to turn insights into specific creative changes (hooks, frames, captions, overlays, offer articulation)
Excellent project management, able to juggle multiple cuts, channels, and deadlines without sacrificing quality
Collaborative, curious, and resourceful; thrives in fast tests and frequent iteration
Proven experience with generative AI and LLM prompting a plus

Bonus Points For

Hands-on editing (Premiere) and motion/graphics skills to accelerate iteration
Experience scaling UGC programs and creator networks
Familiarity with incrementality tests and creative-level attribution dashboards

This is a full-time position with an expected base salary range of $90K-$105K and is eligible for a 10% annual bonus. The compensation package will also include an initial equity grant, in addition to a range of generous medical, dental, vision and other perks & benefits. Compensation decisions are determined using a variety of job-related factors such as skill set, geographic location, market demands, experience, and education/certifications. If we extend an offer for employment, we will consider all individual qualifications.

Manager, Growth Creative

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