locations

New York, NY (1271 AOA/6th Ave)

time type

Full time

posted on

Posted Yesterday

job requisition id

R6101

Corporate Communications & Marketing, Mizuho Americas

Summary

Mizuho Americas, a leading corporate and investment bank in the US, is experiencing tremendous growth. Our Corporate Communications & Marketing division is looking for a VP, Head of Social Media. We're a team of passionate doers who are proactive and committed to collaborating with our colleagues to further position Mizuho as a top 10 corporate and investment bank in the Americas.

As part of the Integrated Communications & Content Strategy team, you will be responsible for managing our corporate social media channels and helping to grow the firm’s global presence. Our ideal candidate will have experience working cross-functionally at an enterprise-level organization driving strategy for social media programs that support business and brand objectives. You must be able to collaborate effectively with a talented team of marketing & PR professionals, as well as interface directly with business heads, executives, and other stakeholders.

Responsibilities

Own and develop the social media strategy across organic, paid, and employee advocacy channels that align with our overall brand strategy and business objectives.
Lead paid social media strategy and execution in partnership with external media agency to develop and launch always-on and bespoke campaigns.
Lead expansion of employee advocacy program (Hearsay) and provide governance support for how the firm and its employees show up on social in a responsible manner.
Execute the firm’s social media strategy, including content creation, content curation, campaign building, community management, community engagement, and reporting.
In partnership with the Social Media Associate, manage social media content calendar for LinkedIn, Instagram, Facebook, and X, maintaining a consistent cadence across all channels.
Develop creative social media posts to engage key audiences, while identifying opportunities to insert the brand into relevant conversations.
Write and publish all original, high-quality content for corporate channels and select business spokespeople (i.e., equity research analysts).
Attend relevant on-site and off-site events as needed to capture content for social, including our marquee conferences and sports sponsorships.
Analyze and report out on key social media activities and campaigns on a monthly, quarterly and ad hoc basis.
Assist with promoting Mizuho’s social media activities with key stakeholders to educate them about the value and importance of social media marketing.
Maintain responsibility for governance and social monitoring around key reputational issues and crisis management. Collaborate with our Tokyo head office as well as other regional offices throughout EMEA and APAC.
Work closely with legal and compliance to ensure social media practices adhere to regulatory requirements, following Mizuho’s social media policy and approval guidelines.
Perform ongoing competitor audits for creative inspiration and strategy intelligence.
Educate colleagues by identifying, setting and sharing best practices for how to strengthen our brand’s reputation through the use of social media.
Stay up-to-date on social media trends to identify new opportunities for the brand.
Foster the development and growth of one junior team member.

Qualifications

7-10+ years of experience managing social media programs at an enterprise organization or large agency
Bachelor’s degree in digital marketing, communications, or related field
Subject matter expert on paid and organic best practices for LinkedIn, Instagram, Facebook, X, and YouTube; proven results building social following and engagement.
Proficiency with social publishing and employee advocacy tools (e.g., Sprinklr, Hearsay) with strong experience creating captivating content specifically for social.
Experience with paid social media strategy and set-up (LinkedIn & Meta) and knowledge of paid campaign optimizations and recommendations
A clear understanding of social analytics, and how to apply those findings to improve programs.
Stellar written and verbal communication skills; ability to distill complex financial jargon into snackable and engaging content.
Strong relationship management skills, experience working with stakeholders cross-functionally and in global markets.
Demonstrated ability to thrive in a fast-paced environment and work across multiple projects simultaneously; exceptional time-management and organizational skills.
Creative, proactive, out-of-the-box thinker and motivated leader.
Financial services industry experienced required. Investment banking and markets experience a plus.

The expected base salary ranges from $150,000.00 -$165,000.00. Salary offers are based on a wide range of factors including relevant skills, training, experience, education, and, where applicable, certifications and licenses obtained. Market and organizational factors are also considered. In addition to salary and a generous employee benefits package, successful candidates are eligible to receive a discretionary bonus.

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Other requirements

Mizuho has in place a hybrid working program, with varying opportunities for remote work depending on the nature of the role, needs of your department, as well as local laws and regulatory obligations. Roles in some of our departments have greater in-office requirements that will be communicated to you as part of the recruitment process.

Company Overview

Mizuho Financial Group, Inc. is the 15th largest bank in the world as measured by total assets of ~$2 trillion. Mizuho's 60,000 employees worldwide offer comprehensive financial services to clients in 35 countries and 800 offices throughout the Americas, EMEA and Asia. Mizuho Americas is a leading provider of corporate and investment banking services to clients in the US, Canada, and Latin America. Through its acquisition of Greenhill, Mizuho provides M&A, restructuring and private capital advisory capabilities across Americas, Europe and Asia. Mizuho Americas employs approximately 3,500 professionals, and its capabilities span corporate and investment banking, capital markets, equity and fixed income sales & trading, derivatives, FX, custody and research. Visit

www.mizuhoamericas.com

.

Mizuho Americas offers a competitive total rewards package.

We are an EEO/AA Employer - M/F/Disability/Veteran.

We participate in the E-Verify program.

We maintain a drug-free workplace and reserve the right to require pre- and post-hire drug testing as permitted by applicable law.

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About Us

Why Mizuho

Mizuho is in growth mode as we are climbing the league tables, disrupting the status quo, and attracting top talent. Positions are available across our corporate functions, and on our corporate and investment banking, capital markets, advisory, research, sales & trading, derivatives, and financing teams.

We are looking for candidates who want to contribute to our entrepreneurial culture where people at all levels are inspired to share ideas. Our creativity sets us apart, and our perseverance drives results in creating bespoke, client-focused solutions.

If you are interested in advancing your career working for a firm with a growth mindset and the resources of a global financial services team, we would like to hear from you.

VP, Head of Social Media

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