Teamwork makes the stream work.

Roku is changing how the world watches TV

Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.

From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.

About the role

We are looking for a Content Strategy Manager, Sports. The ideal candidate will have a passion for all things entertainment, sports, and streaming and will bring expertise in media planning and strategy to facilitate building scalable programs and sponsorship packages that will center the power of Roku’s platform to drive business results for advertisers. You’ll also need to be very comfortable pitching your ideas and strategy to cross functional partners as the Go-To-Market lead as well as presenting the final output to the sales team to arm them for client pitches. Be hungry to innovate and reimagine how Roku’s platform levers can work to elevate and differentiate the Sports experience.

What you’ll get from this position:

Great team: Work with a passionate and collaborative team of Strategists as part of the Content Monetization Strategy team. We thrive on innovating and creating value-driven sponsorship opportunities in a competitive market.
Curiosity, encouraged: Uncover net new ways to drive sponsorship revenue; work closely with measurement team to identify insights that fuel differentiation and create demand
Market leader status: Be at the forefront of the dynamic streaming TV landscape and help build first to market sponsorship packages that stand apart and add meaningful impact for streamers and advertisers alike
Access: influence product roadmap for Sports offering based on business cases informed by marketplace feedback and competitive research

For New York Only - The estimated annual salary for this position is between $130,000 - $173,000 annually. Compensation packages are based on factors unique to each candidate, including but not limited to skill set, certifications, and specific geographical location. This role is eligible for health insurance, equity awards, life insurance, disability benefits, parental leave, wellness benefits, and paid time off.

What you'll be doing

Develop, execute, and optimize the packaging strategy for the sports genre, inclusive of new and existing products; Ensure alignment with sales goals and market demand.
Leverage marketplace feedback from sales and Commercialization leads to inform and refine strategy to maintain competitive advantage.
Lead upfront strategy for sports business as it relates to maximizing the revenue opportunity for Sports Zone destinations, live events and sports content. Identify opportunities for growth and areas for innovation with potential revenue impact. Present strategy to cross functional partners and sales.
Function as the Go To Market lead for Sports sponsorships; manage end-to-end process to develop and launch sponsorship packages and collaborate with cross-functional teams across Revenue Operations, Product Strategy, Client Services, Content, Measurement, Consumer Marketing, and Product Marketing. Key milestone is presenting the strategy and releasing the package to sales for client pitches.
Work with contacts across various leagues to help pitch Roku when needed, facilitate sponsor approval process, align on business rules, and join QBRs to present sponsorship performance as part of broader presentation
Must be organized and capable of running multiple parallel projects and detail oriented to keep yourself and the broader cross functional team moving forward to package releases.
Be an expert on Roku’s suite of products, both sponsorship and non-sponsorship, so you are best equipped to bring the right combination of products together for packages.
Build business cases as needed to turn marketplace and sales feedback into valuable sponsorship opportunities for brands.

We’re excited if you have

5-7 years of experience in media strategy, media planning, or media buying. Account Management experience at a media publisher is also ideal.
Exceptional communication and presentation skills.
Strategic thinker who can turn data into revenue driving opportunities and impactful brand benefits.
Comfort working, collaborating, and providing a POV across Sales, Product Strategy, Consumer Marketing, Product Marketing, Content, and Revenue Operations
Strong attention to detail and ability to project manage to achieve successful package releases through the GTM process.
Create internal pitches/business cases to fuel innovation.
Self-motivated to create great work that’s digestible and scalable
Proficient with Excel, PPT, and Media Radar
College degree or equivalent

#LI-KR3

Our Hybrid Work Approach

Roku fosters an inclusive and collaborative environment where teams work in the office Monday through Thursday. Fridays are flexible for remote work except for employees whose roles are required to be in the office five days a week or employees who are in offices with a five day in office policy.

Benefits

Roku is committed to offering a diverse range of benefits as part of our compensation package to support our employees and their families. Our comprehensive benefits include global access to mental health and financial wellness support and resources. Local benefits include statutory and voluntary benefits which may include healthcare (medical, dental, and vision), life, accident, disability, commuter, and retirement options (401(k)/pension). Our employees can take time off work for vacation and other personal reasons to balance their evolving work and life needs. It's important to note that not every benefit is available in all locations or for every role. For details specific to your location, please consult with your recruiter.

Accommodations

Roku welcomes applicants of all backgrounds and provides reasonable accommodations and adjustments in accordance with applicable law. If you require reasonable accommodation at any point in the hiring process, please direct your inquiries to EmployeeRelations@Roku.com.

The Roku Culture

Roku is a great place for people who want to work in a fast-paced environment where everyone is focused on the company's success rather than their own. We try to surround ourselves with people who are great at their jobs, who are easy to work with, and who keep their egos in check. We appreciate a sense of humor. We believe a fewer number of very talented folks can do more for less cost than a larger number of less talented teams. We're independent thinkers with big ideas who act boldly, move fast and accomplish extraordinary things through collaboration and trust. In short, at Roku you'll be part of a company that's changing how the world watches TV.

We have a unique culture that we are proud of. We think of ourselves primarily as problem-solvers, which itself is a two-part idea. We come up with the solution, but the solution isn't real until it is built and delivered to the customer. That penchant for action gives us a pragmatic approach to innovation, one that has served us well since 2002.

To learn more about Roku, our global footprint, and how we've grown, visit https://www.weareroku.com/factsheet.

By providing your information, you acknowledge that you want Roku to contact you about job roles, that you have read Roku's Applicant Privacy Notice, and understand that Roku will use your information as described in that notice. If you do not wish to receive any communications from Roku regarding this role or similar roles in the future, you may unsubscribe at any time by emailing WorkforcePrivacy@Roku.com.

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