About Fixated:

Fixated is a next-generation creator representation and monetization company, built to power the careers of today’s most impactful digital talent.

Founded by creator economy leaders and veteran music executives, Fixated uniquely combines infrastructure, strategy, and hands-on creative execution to turn influence into long-term, sustainable careers. From YouTube and Twitch icons to rising TikTok stars, Fixated’s all-in model spans content development, production, audience growth, IP expansion, brand partnerships, and monetization; delivered across every major platform. Its in-house team gives creators the kind of layered, behind-the-scenes support typically reserved for entertainment’s biggest stars. This isn’t traditional management. It’s a content-first, business-building model where creators are treated like companies, not just talent. For brands, Fixated delivers more than reach, it builds culturally resonant, platform-native campaigns powered by the creators audiences trust most.

Role Overview:

We’re seeking a VP, Media Partnerships, to lead commercial growth for Fixated’s flagship clipping offering. This senior role will focus on gaming publishers and studios, entertainment companies (film, TV, streaming), culturally positioned consumer brands, and record labels. You’ll be responsible for driving high-value partnerships that transform brand campaigns into viral cultural moments.

This is a rare opportunity to join at the ground floor of a category-defining service and shape the future of how culture spreads online.

Responsibilities

Own the full sales cycle for Fixated’s clipping service with consumer brands, from prospecting to closing
Build and manage a pipeline of enterprise-level opportunities across gaming, entertainment, consumer brands, and record labels
Consistently deliver against ambitious revenue targets and drive 7-figure partnerships
Leverage and expand relationships with agencies (media, creative, influencer) to unlock scaled brand investment
Position Fixated as the go-to cultural amplification partner for consumer brands in fashion, beauty, sportswear, lifestyle, beverage, and tech
Collaborate with internal creative, content, and distribution teams to execute high-impact, viral campaigns
Represent Fixated at key industry events, conferences, and brand gatherings
Provide insights into brand and cultural marketing trends to refine Fixated’s offerings and GTM strategy
Develop and maintain strong, long-term relationships with senior brand-side decision makers
Partner closely with Fixated leadership on pricing, packaging, and scaling strategy

Qualifications

10+ years in brand partnerships, media sales, or influencer marketing, with a proven track record across gaming, entertainment, consumer brands, or music
Established network of senior brand-side and agency decision makers (CMOs, VPs, Brand Directors, and agency leads) in NYC
Strong grasp of short-form content, creator economy, and cultural marketing
Demonstrated success in closing 7-figure brand deals and exceeding revenue targets
Exceptional communication and storytelling skills; able to pitch cultural impact in both creative and ROI-driven language (eCPM, CPM, ROI, reach)
Entrepreneurial mindset: thrives in fast-paced, early-stage environments
Passion for culture, creativity, and building brands that matter

Why Join Fixated?

At Fixated, you’ll be at the forefront of culture and innovation. This role offers the ability to shape a new category in media, work alongside top creators and brands, and build something that defines how consumer brands connect with Gen Z and beyond.

Seniority level
Executive
Employment type
Full-time
Job function
Marketing and Sales
Industries
Technology, Information and Media

VP, Media Partnerships

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