THE AGENCY

OMG23 is the Omnicom Media Group agency dedicated to Walt Disney Studios, Disney+ and Disney’s multiple television networks. At OMG23, we have the privilege of partnering with Disney on the planning, buying and implementation of its integrated ad campaigns for some of the entertainment industry’s most iconic brands. Our Walt Disney Studios team works on titles that include a wide variety of blockbuster films distributed under the Walt Disney Studios, Marvel Studios, Lucasfilm, Pixar Animation Studios, Walt Disney Animation Studios, 20th Century, and Searchlight banners. Our Disney Entertainment TV teams work on tune in and streaming for networks including ABC, ABC News, Disney Channels, Freeform, National Geographic and FX. We live movies and TV. If you do too, see below for an opportunity to join our team.

THE JOB

The Director is responsible for managing the integrated media strategy and execution of Disney offline and online media plans. Additionally, he/she is responsible for maintaining effective communication between all internal teams, including TV, digital (including search, social, and analytics), outdoor, multicultural, research and national/local activation teams.

A successful Director has experience and knowledge across all media disciplines, and demonstrates a strong understanding of overarching, high level business objectives. The Director can effectively and efficiently assist in managing a large team within a fast-paced and ever-changing account.

The Director is tasked to lead the media campaign strategy, anticipate client needs and demands, and to manage all communication plans and projects within the team. The Director will mentor his or her team throughout the process, helping to craft career paths and contribute to the development of all employees working under their direction.

Responsibilities Include

Works with Vice President to manage the development of media campaigns, ensuring that all plans are strategically sound and have solid rationalization
Works closely internal activation teams to develop and sync overall campaign strategy
Serves as the client contact for strategic oversight and overall problem solving/troubleshooting
Plays integral role in TV and digital upfront processes and recommendations
Presents to clients, with the ability to effectively communicate overall plan strategy, including tactics across all media types
Helps manage topline assignments outside the day-to-day workload including:

Consumer Research and Media Landscape Reports (in conjunction with dedicated research team)
Competitive Reports

Helps lead and contribute to overall process efficiencies
Provides strategic counsel for Associate Directors and Supervisors on the implementation, planning process and analysis across multiple campaigns

Manages the day-to-day work of team

Ensures overall accuracy with client budgets, investments and overall execution of media campaigns
Maintains strong, professional relationships with the clients and vendor community

Assists Associate Directors and Supervisors to evaluate bigger partnerships and sponsorship opportunities

YOU

We encourage you to apply if the below describes your experience and talents:

Bachelor’s degree
10+ years previous media experience; Entertainment and/or retail account a plus
Strong background in traditional and digital media planning
Excellent communication skills both written and verbal
Strong presentation skills with the ability to engage an audience and deliver a seamless and effective narrative
Clear and articulate communicator with ability to direct and coach team members
Must demonstrate leadership presence: mature, bright and polished
Demonstrated ability to articulate and communicate clearly when participating in internal and client-facing meetings
Ability to be agile and adaptable within a quick turnaround business environment
Demonstrated proactive approach to problem solving and critical thinking
Strong time management skills
Proficient in MS Office with an emphasis on Excel, Nielsen, R/F Reports, IMS Suite, Kantar, MRI, and Simmons

This is a hybrid role based in Burbank, CA.

This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, benefits include: health insurance, vision insurance, dental insurance, 401(k), Healthcare Flexible Spending Account, Dependent Care Flexible Spending Account, vacation days, sick days, personal days, paid parental leave, paid medical leave, and STD/LTD insurance benefits.

Compensation Range

$130,000—$160,000 USD

This role is hybrid, requiring three (3) days per week in the office. The remaining two (2) days may be worked remotely. Specific in-office days will be discussed during the interview process, with flexibility to align with team needs. Please note that the number or required in-office days may be adjusted over time, potentially increasing the number of required in-office days based on business needs.

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Seniority level
Not Applicable
Employment type
Full-time
Job function
Business Development and Sales
Industries
Advertising Services

Director, Integrated Media Planning

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