Job Description
Meta
Creative
Sales & Marketing
Consumer Marketing
Marketing
Program Management
Operations
Manager, Cross-Channel Program Management (Reality Labs/Creative X) Responsibilities
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Understand overall company brand strategy, the various category and product-specific brand strategies and how they all connect to business goals
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Manage an experienced program management team
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Lead and manage multiple projects, including planning and execution, ensuring timely and successful completion
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Influence Marketing, Brand Strategy and Channel Marketers on Go-to-Market plans to develop and implement brand foundations and core assets (library of motion and static evergreen assets), ensuring alignment with company/business objectives and strategic/creative direction
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Contribute to annual planning, prioritize projects and coordinate resourcing needs for all brand foundations and core assets programs based on impact, business objectives and team availability
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Define scope & deliverables, team resourcing, budget forecasting and actualization at the project level
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Manage program budgets, including forecasting, spending tracking, and cost control
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Manage creative reviews with key stakeholders and executive leadership
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Anticipate team and program needs, prioritizing competing needs by taking a broad perspective to problems and identifying strategic and creative solutions
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Key point of contact for Creative X team, Marketing, Brand Strategy & Channel marketers and agencies
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Build and maintain relationships with internal (Creative X, Marketing, Sales/Merchandising, Product Design) and external (vendors) stakeholders
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Consult with cross-functional teams as a brand foundations subject-matter-expert across initiatives and to share creative process education and best practices
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Manage relationships with external design/production agencies globally, ensuring they meet contractual requirements and deliver high-quality products or services
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Clearly and concisely communicate program status, risks, and issues to stakeholders
Minimum Qualifications
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10+ years experience in Program/Project Management at a creative/design agency and/or in-house brand/marketing team
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3+ years people management experience
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Bachelors Degree in business, creative, marketing, technology or similar field, or equivalent work experience
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Experience building brand foundation or core assets programs (ideally with hardware experience) that have demonstrably impacted a brand's trajectory
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Experience presenting to and influencing at all levels of an organization
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Experience leading and motivating teams, building consensus, and managing conflict
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Experience interpreting data, identifying trends, and making data-driven decisions
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Experience driving impact with little direction in an ambiguous, highly collaborative cross functional environment, managing stakeholder dynamics in a large matrixed organization
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Experience defining and improving processes and creating workflow efficiencies
For those who live in or expect to work from California if hired for this position.
About Meta
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.
$142,000/year to $202,000/year + bonus + equity + benefits
Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.
Equal Employment Opportunity
Meta is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics.
Meta is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures.
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