Position Summary...

We are seeking an experienced Senior Copywriter to lead the creative narrative for Beauty. In this hands-on role, you'll set the strategic direction and execute copywriting across all beauty experiences. From shaping multichannel campaigns and engaging social content to crafting site assets, emails, and in-store messaging, you'll ensure a cohesive and elevated brand voice. We’re looking for a strategically minded conceptual thinker with outstanding creative judgment, exceptional organizational skills, and a proven ability to thrive in a dynamic, collaborative setting.

What you'll do...

Compose inspiring copy that gets to the heart of who our customers are & inspire them. You’ll cover a range of topics, assets, & channel types.
Gain a deep understanding of our brand’s core principles, tone & voice, plus copy & campaign style guides, applying that understanding to crafting copy that supports business goals.
Independently manage multiple copy projects on different timelines with varying levels of complexity & importance to the business.
Meet copy deadlines in coordination with project management, account management & creative team.
Independently collaborate with Design & other team members to come up with creative solutions to meet business goals.
Use critical thinking skills to translate strategic marketing initiatives into informative, concise & compelling copy solutions.
Make edits following feedback from partners including marketers, site managers, editors, legal & copy leadership.
Adhere & contribute to the evolution of the brand tone of voice & copy style guide.
Attend & engage in project kick-off & follow-up meetings by asking proactive questions, seeking clarity, pushing on the brief & anticipating required information to compose effective copy. Confidently explain creative choices & work with partners to reach consensus on feedback.
Take character limitations & design constraints into account when creating copy & partner with editors to resolve writing or grammar issues.
Ensure copy is error-free, participate in the quality assurance (QA) phases of projects to help ensure all final copy has been correctly implemented online & conduct audits to identify & document errors.
Stay up to date on competitors, technology developments, plus industry & media trends as it pertains to retail & marketing. Contribute your knowledge to the team through meeting presentations or other channels.
Maintain a positive, can-do attitude. Seek answers to ambiguous asks, be comfortable working autonomously & quickly pivot direction based on changing business needs.

Qualifications:

BA in Journalism, Creative Writing, Advertising, or related field & 5+ years copywriting experience.
Ability to work autonomously & self-manage, as well as collaborate closely.
Excellent proofreading skills & attention to detail.
Strong leadership, communication, and interpersonal skills, with the ability to inspire and motivate external partners and connect across WCS.
Experience working in a fast-paced, high-stakes environment leading copy work.

Reporting:

Reports to Associate Creative Director (Beauty)

About Us:

Walmart Creative Studio (WCS) is the in-house creative agency for Walmart. Our team develops breakthrough and distinctive omnichannel brand design systems that meet customer needs and drive business objectives while keeping our Fortune #1 brand relevant in culture. We use creativity and design to make Walmart an obvious choice for all.

We are positioned as an internal creative agency hyper-focused on the customer experience across all channels, categories, campaigns, and touchpoints. We are ruthlessly focused on our customers, insight-driven creative strategies, and integrated solutions that build the brand and grow the business.

We value talent, innovation, curiosity, collaboration, culture, insights, and results, and we are committed to helping all people save money and live better.

Why Join Us:

We have a thrilling job to be done: Make beauty at Walmart relevant to every American consumer. We’ll get there via innovative ideas and exceptional execution. The road ahead of us is wide open and ripe for creative disruption.

If you are a creative leader with a passion for beauty and a track record of delivering exceptional results, we invite you to apply and be part of our journey to redefine the beauty retail landscape.

About Walmart Marketing

Named Ad Age's Marketer of the Year in 2022, you'll join an internationally recognized team of thinkers, creators, and problem solvers passionate about helping people save money and live better.

Walmart Marketing is a dynamic, multidimensional organization dedicated to redefining how the world shops through impactful creative and fast-paced innovation - all grounded in customer insights and brand strategy. We live out our company values each day while striving to exceed customer expectations and drive growth for the company.

We orchestrate marketing campaigns and experiences that reach millions of daily shoppers. Our work spans the digital and physical spaces and combines the work of numerous internal teams and external advertising and media agencies. Our teams work together to show our customers how they can save money and live better. If you are motivated by complex challenges and want to build the future of commerce and consumer services, a Marketing role at Walmart could be what you've been looking for.

Benefits & Perks:

Beyond competitive pay, you can receive incentive awards for your performance. Other great perks include 401(k) match, stock purchase plan, paid maternity and parental leave, PTO, multiple health plans, and much more.

Who We Are

Join Walmart and your work could help over 275 million global customers live better every week. Yes, we are the Fortune #1 company. But you’ll quickly find we’re a company who wants you to feel comfortable bringing your whole self to work. A career at Walmart is where the world’s most complex challenges meet a kinder way of life. Our mission spreads far beyond the walls of our stores. Join us and you'll discover why we are a world leader in sustainability, and community involvement. From day one, you’ll be empowered and equipped to do the best work of your life. careers.walmart.com

At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.

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You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.

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For information about PTO, see https://one.walmart.com/notices.

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Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.

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Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.

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For information about benefits and eligibility, see One.Walmart.

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The annual salary range for this position is $96,000.00-$186,000.00

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Additional compensation includes annual or quarterly performance bonuses.

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Additional compensation for certain positions may also include:

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Stock

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Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Bachelor’s degree in Design, Marketing, Creative Writing, Advertising, Fine Arts, or related field and 1 year's experience in interactive design, editorial content management, or related field OR 3 years' experience in interactive design, editorial content management, or related field.

Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Content Management Systems, Managing interactive projects in an online creative or related digital field, Working for or with creative agencies, Working with Design Software (For example, Adobe Creative Suite), including proficiency in advanced functions (For example, multi-layer masking and compositing)

Primary Location...

221 River St, Hoboken, NJ 07030, United States of America

(USA) Manager, Creative- Senior Copywriter, Head of Beauty- Copy

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