Creator Partnerships Manager

About Law&Crime

Law&Crime is the leading platform for legal and true crime content, delivering live trial coverage, legal analysis, breaking crime news, podcasts, documentaries, and creator-driven programming to millions of viewers across digital, cable, FAST, and streaming platforms.

Founded by award-winning journalist Dan Abrams, Law&Crime reaches more than 12 million YouTube subscribers and generates billions of views across its growing portfolio of brands and channels. As we continue to expand our creator ecosystem, strategic partnerships, and audience reach, we are looking for talented professionals who can help drive the next phase of growth.

About the Role

Law&Crime is seeking a Creator Partnerships Manager to support the growth and success of our Creator Network.

This role serves as the primary relationship manager for creator partners, helping them maximize audience growth, content performance, monetization opportunities, and long-term success across the Law&Crime ecosystem. The position combines creator management, business development, and strategic partnership responsibilities, requiring someone who is equally comfortable building relationships, negotiating opportunities, and identifying growth strategies.

The ideal candidate has a strong understanding of the creator economy, experience working directly with digital talent, and a passion for helping creators and brands grow together.

Responsibilities

Creator Relationship Management

• Serve as the primary point of contact for creator partners across the Law&Crime Creator Network.
• Build strong relationships with creators and provide ongoing support, guidance, and strategic recommendations.
• Act as a trusted advisor to creators, helping them navigate opportunities, challenges, and platform changes.
• Manage day-to-day creator communications and ensure a high-quality partner experience.

Creator Acquisition & Network Growth

• Identify, recruit, and onboard creators who align with the Law&Crime brand and audience.
• Build and maintain a pipeline of prospective creator partners.
• Develop partnership models that support creator success while advancing company growth objectives.
• Support the continued expansion of the Law&Crime Creator Network.

Business Development & Strategic Partnerships

• Identify new monetization, distribution, sponsorship, and partnership opportunities for creators.
• Support the negotiation and execution of creator agreements and partnership deals.
• Collaborate with leadership on high-priority initiatives involving creator talent and strategic growth opportunities.
• Stay informed on creator economy trends and emerging business opportunities across digital platforms.

Operations & Performance Management

• Track creator performance, partnership activity, and key business metrics.
• Maintain reporting, partnership documentation, and creator records.
• Own creator-facing resources, workflows, and operational processes.
• Identify opportunities to improve creator support, communication, and operational efficiency.

Cross-Functional Collaboration

• Partner closely with content, production, marketing, social, and leadership teams to support creator initiatives.
• Ensure creator priorities are represented in company-wide projects and initiatives.
• Help align creator strategies with broader company goals and audience growth efforts.

Qualifications

• 3+ years of experience in creator partnerships, talent management, influencer marketing, digital media partnerships, business development, or a related field.
• Experience managing creator, talent, or partner relationships within a digital media, agency, platform, MCN, or creator-focused environment.
• Strong understanding of YouTube, social media platforms, audience growth strategies, and creator monetization models.
• Experience recruiting, onboarding, and supporting creators or strategic partners.
• Experience negotiating partnership agreements and managing external business relationships.
• Strong project management, organizational, and communication skills.
• Ability to manage multiple priorities and work effectively in a fast-paced environment.
• Comfortable analyzing performance data and using insights to drive recommendations.
• Strong relationship-building skills and a customer-service mindset.

Preferred Qualifications

• Experience working with YouTube creators, podcasters, journalists, or creator-led media brands.
• Experience with content licensing, digital rights management, or creator monetization programs.
• Experience using CRM, creator management, or partnership tracking systems.
• Existing relationships within the creator economy.
• Passion for digital media, true crime, news, or creator-driven content.

What Success Looks Like

• Growth of the Law&Crime Creator Network through successful recruitment and onboarding of new creators.
• Strong creator retention, engagement, and satisfaction.
• Increased creator monetization and audience growth across partner channels.
• Effective management of creator relationships and partnership opportunities.
• Accurate reporting and operational excellence across creator programs.
• Meaningful contributions to company growth through strategic creator partnerships and business development initiatives.

Why Join Law&Crime

This is an opportunity to help shape and grow one of the most unique creator ecosystems in digital media. You'll work directly with creators, collaborate with industry leaders, and play a key role in expanding Law&Crime's reach across emerging platforms and audiences.

As part of a fast-growing media company, you'll have the opportunity to contribute to innovative partnerships, new business models, and creator-focused initiatives that help define the future of digital storytelling.

Note to Applicants

The creator economy evolves rapidly, and success in this role requires adaptability, curiosity, and strong relationship management skills. The ideal candidate is energized by solving problems, identifying opportunities, and helping creators achieve long-term success while advancing broader business objectives.