group manager, Social Strategy & Campaigns (New York City or Seattle – U.S.)

StarbucksSeattlePosted

Job Description

Now Brewing – group manager, Social Strategy & Campaigns (New York City or Seattle - U.S.)! #ToBeAPartner

 

From the beginning, Starbucks set out to be a different kind of company. One that not only celebrated coffee and the rich tradition, but that also brought a feeling of connection. We are known for developing extraordinary leaders who share this passion and are guided by their service to others.

 

If you are a Starbies-obsessed, social marketing super-fan, this role is for you. As group manager, Social Strategy & Campaigns, you will lead the strategic vision, development, and execution of social-first campaigns that show up powerfully in culture. This role sits at the intersection of brand strategy, business insight, and creative—translating business priorities and cultural moments into engaging social ideas. You’ll be the leader of a team of senior strategists; together you will be at the forefront of how Starbucks shows up in the world—translating brand, consumer, and cultural insights into compelling content that sparks conversation, drives engagement, and builds brand love.

 

As a group manager, Social Strategy & Campaigns, you will…

  • Bring the Starbucks brand obsession to life through the lens of social, modernizing an iconic brand through innovative, highly creative content across channels every day.

  • Lead overall social strategy across all major platforms: Meta, TikTok, YouTube, and beyond.

  • Guide the social campaign strategy for key brand, product, and cultural moments—from brief to launch to optimization.

  • Partner with internal senior strategists and external agencies, ensuring strategic rigor and creative excellence.

  • Collaborate cross-functionally with internal teams – brand, marketing, media, partnership, activations, product - to shape near-term and long-term content strategy that drives brand relevance and earned media.

  • Use insights to inform strategy, leveraging data, trends, and performance metrics to continuously optimize content and channel approach.

  • Champion creative storytelling, bringing fresh ideas and bold thinking to how we show up in the digital world.

  • Shape, develop, and lead a best-in-class team with a vibrant culture and high impact creative output.

  • Advocate for leading-edge pilots to keep Starbucks social at the forefront of relevance.

     


%3Cp class=%22p1%22%3E%3Cspan style=%22font-size:12px;%22%3E%3Ci%3E%3Cspan class=%22s1%22%3EWe’d%26nbsp;love%26nbsp;to hear from people with:%3C/span%3E%3C/i%3E%3C/span%3E%3C/p%3E%3Cul%3E%3Cli%3E%3Cp class=%22p1%22%3E%3Cspan style=%22font-size:12px;%22%3E%3Cspan class=%22s1%22%3E8+ years of experience in social media strategy, content creation, or digital marketing%3C/span%3E%3C/span%3E%3C/p%3E%3C/li%3E%3Cli%3E%3Cp class=%22p1%22%3E%3Cspan style=%22font-size:12px;%22%3E%3Cspan class=%22s1%22%3ESeasoned leader of people, team, and culture in a highly matrixed organization%3C/span%3E%3C/span%3E%3C/p%3E%3C/li%3E%3Cli%3E%3Cp class=%22p1%22%3E%3Cspan style=%22font-size:12px;%22%3E%3Cspan class=%22s1%22%3EExperience leading multiple agency relationships concurrently with clarity, efficiency and heart%3C/span%3E%3C/span%3E%3C/p%3E%3C/li%3E%3Cli%3E%3Cp class=%22p1%22%3E%3Cspan style=%22font-size:12px;%22%3E%3Cspan class=%22s1%22%3EProven ability to lead and execute large-scale, high-visibility social campaigns%3C/span%3E%3C/span%3E%3C/p%3E%3C/li%3E%3Cli%3E%3Cp class=%22p1%22%3E%3Cspan style=%22font-size:12px;%22%3E%3Cspan class=%22s1%22%3EExecutive presence; experience aligning senior leaders to strategic and creative vision/ recommendations%3C/span%3E%3C/span%3E%3C/p%3E%3C/li%3E%3Cli%3E%3Cp class=%22p1%22%3E%3Cspan style=%22font-size:12px;%22%3E%3Cspan class=%22s1%22%3EFluency in social platform analytics; ability to weave data into strategy, briefs, and actions%3C/span%3E%3C/span%3E%3C/p%3E%3C/li%3E%3Cli%3E%3Cp class=%22p1%22%3E%3Cspan style=%22font-size:12px;%22%3E%3Cspan class=%22s1%22%3EDeep understanding of social platforms, trends, and emerging technologies%3C/span%3E%3C/span%3E%3C/p%3E%3C/li%3E%3Cli%3E%3Cp class=%22p1%22%3E%3Cspan style=%22font-size:12px;%22%3E%3Cspan class=%22s1%22%3EA passion for culture, creativity, and community%3C/span%3E%3C/span%3E%3C/p%3E%3C/li%3E%3C/ul%3E%3Cp class=%22MsoNormal%22%3E%3Cspan style=%22font-family:%26quot;Calibri%26quot;,sans-serif;font-size:11px;%22%3E%3Cspan style=%22line-height:115%;%22%3EAs a Starbucks partner, you (and your family) will have access to medical, dental, vision, basic and supplemental life insurance, and other voluntary insurance benefits. Partners have access to short-term and long-term disability, paid parental leave, family expansion reimbursement, paid vacation from date of hire*, sick time (accrued at 1 hour for every 25 hours worked), eight paid holidays, and two personal days per year. Starbucks also offers eligible partners participation in a 401(k) retirement plan with employer match, a discounted company stock program (S.I.P.), Starbucks equity program (Bean Stock), incentivized emergency savings, and financial well-being tools.%3C/span%3E%3Cspan style=%22line-height:115%;mso-spacerun:yes;%22%3E%26nbsp; %3C/span%3E%3Cspan style=%22line-height:115%;%22%3EAdditionally, Starbucks offers 100% upfront tuition coverage for a first-time bachelor’s degree through Arizona State University’s online program via the Starbucks College Achievement Plan, student loan management resources, and access to other educational opportunities.%3C/span%3E%3Cspan style=%22line-height:115%;mso-spacerun:yes;%22%3E%26nbsp; %3C/span%3E%3Cspan style=%22line-height:115%;%22%3EYou will also have access to backup care and DACA reimbursement.%3C/span%3E%3Cspan style=%22line-height:115%;mso-spacerun:yes;%22%3E%26nbsp;%26nbsp; %3C/span%3E%3Cspan style=%22line-height:115%;%22%3EStarbucks will comply with any applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, and in accordance with its plans and policies. This list is subject to change depending on collective bargaining in locations where partners have a certified bargaining representative. For additional information regarding partner perks and more detailed information about benefits, go to %3C/span%3E%3C/span%3E%3Ca href=%22file:///C:/Users/rofunk/AppData/Local/Microsoft/Windows/INetCache/Content.Outlook/EHRXPAYM/starbucksbenefits.com%22%3E%3Cspan style=%22color:windowtext;font-family:%26quot;Calibri%26quot;,sans-serif;font-size:11px;%22%3E%3Cspan style=%22line-height:115%;text-decoration:none;text-underline:none;%22%3Estarbucksbenefits.com%3C/span%3E%3C/span%3E%3C/a%3E%3Cspan style=%22font-family:%26quot;Calibri%26quot;,sans-serif;font-size:11px;%22%3E%3Cspan style=%22line-height:115%;%22%3E.%3C/span%3E%3C/span%3E%3C/p%3E%3Cp class=%22MsoNormal%22%3E%3Cspan style=%22font-family:%26quot;Calibri%26quot;,sans-serif;font-size:10px;%22%3E%3Cspan style=%22line-height:115%;%22%3E*If you are working in CA, CO, IL, LA, ME, MA, NE, ND or RI, you will accrue vacation up to a maximum of 120 hours (190 in CA) for roles below director and 200 hours (316 in CA) for roles at director or above.%3C/span%3E%3Cspan style=%22line-height:115%;mso-spacerun:yes;%22%3E%26nbsp; %3C/span%3E%3Cspan style=%22line-height:115%;%22%3EFor roles in other states, you will be granted vacation time starting at 120 hours annually for roles below director and 200 hours annually for roles director and above.%3C/span%3E%3C/span%3E%3C/p%3E%3Cp class=%22MsoNormal%22%3E%3Cspan style=%22font-family:%26quot;Calibri%26quot;,sans-serif;font-size:11px;%22%3E%3Cspan style=%22line-height:115%;%22%3EThe actual base pay offered to the successful candidate will be based on multiple factors, including but not limited to job-related knowledge/skills, experience, geographical location, and internal equity. %26nbsp;At Starbucks, it is not typical for an individual to be hired at the high end of the range for their role, and compensation decisions are dependent upon the facts and circumstances of each position and candidate.%3C/span%3E%3C/span%3E%3C/p%3E%3Cp class=%22MsoNormal%22%3E%3Cspan style=%22font-family:%26quot;Calibri%26quot;,sans-serif;font-size:11px;%22%3E%3Cspan style=%22line-height:115%;%22%3EWe believe we do our best work when we%27re together, which is why we%27re onsite four days a week.%3C/span%3E%3C/span%3E%3C/p%3E%3Cp class=%22MsoNormal%22%3E%3Cspan style=%22font-family:%26quot;Calibri%26quot;,sans-serif;font-size:11px;%22%3E%3Cspan style=%22line-height:115%;%22%3E%3Cstrong%3EJoin us and inspire with every cup. Apply today!%3C/strong%3E%3C/span%3E%3C/span%3E%3C/p%3E%3Cp class=%22MsoNormal%22%3E%3Ca style=%22mso-comment-date:20250423T1641;mso-comment-done:yes;mso-comment-reference:CM_1;%22%3E%3Cspan style=%22color:windowtext;font-family:%26quot;Calibri%26quot;,sans-serif;font-size:10px;%22%3E%3Ci%3E%3Cspan style=%22line-height:115%;%22%3EStarbucks Coffee Company is an equal opportunity employer. All qualified applicants%26nbsp;will receive consideration%26nbsp;for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, or%26nbsp;protected%26nbsp;veteran status,%26nbsp;or any other characteristic protected by law.%3C/span%3E%3C/i%3E%3C/span%3E%3C/a%3E%3C/p%3E%3Cp%3E%3Cspan style=%22font-family:%26quot;Calibri%26quot;,sans-serif;font-size:10px;%22%3E%3Ci%3E%3Cspan style=%22line-height:115%;mso-ansi-language:EN-US;mso-bidi-language:AR-SA;mso-comment-continuation:1;mso-fareast-font-family:DengXian;mso-fareast-language:ZH-CN;mso-fareast-theme-font:minor-fareast;%22%3EQualified applicants with criminal histories will be considered for employment in a manner consistent with all federal, state and local ordinances.%3C/span%3E%3C/i%3E%3C/span%3E%3Cbr%3E%3Cspan style=%22font-family:%26quot;Calibri%26quot;,sans-serif;font-size:10px;%22%3E%3Ci%3E%3Cspan style=%22line-height:115%;mso-ansi-language:EN-US;mso-bidi-language:AR-SA;mso-comment-continuation:1;mso-fareast-font-family:DengXian;mso-fareast-language:ZH-CN;mso-fareast-theme-font:minor-fareast;%22%3E%26nbsp;%3C/span%3E%3C/i%3E%3C/span%3E%3Cbr%3E%3Cspan style=%22font-family:%26quot;Calibri%26quot;,sans-serif;font-size:10px;%22%3E%3Ci%3E%3Cspan style=%22line-height:115%;mso-ansi-language:EN-US;mso-bidi-language:AR-SA;mso-comment-continuation:1;mso-fareast-font-family:DengXian;mso-fareast-language:ZH-CN;mso-fareast-theme-font:minor-fareast;%22%3EStarbucks Coffee Company is committed to offering reasonable%26nbsp;accommodations to job applicants with disabilities. If you need assistance or an accommodation due to a disability, please contact us at%26nbsp;%3C/span%3E%3C/i%3E%3C/span%3E%3Ca href=%22mailto:applicantaccommodation@starbucks.com%22%3E%3Cspan style=%22font-family:%26quot;Calibri%26quot;,sans-serif;font-size:10px;%22%3E%3Ci%3E%3Cspan style=%22line-height:115%;mso-ansi-language:EN-US;mso-bidi-language:AR-SA;mso-comment-continuation:1;mso-fareast-font-family:DengXian;mso-fareast-language:ZH-CN;mso-fareast-theme-font:minor-fareast;%22%3Eapplicantaccommodation@starbucks.com%3C/span%3E%3C/i%3E%3C/span%3E%3C/a%3E%3Cspan style=%22font-family:%26quot;Calibri%26quot;,sans-serif;font-size:10px;%22%3E%3Ci%3E%3Cspan style=%22line-height:115%;mso-ansi-language:EN-US;mso-bidi-language:AR-SA;mso-comment-continuation:1;mso-fareast-font-family:DengXian;mso-fareast-language:ZH-CN;mso-fareast-theme-font:minor-fareast;%22%3E or 1(888) 611-2258.%3C/span%3E%3C/i%3E%3C/span%3E%3C/p%3E

Job Details
Job Posting: Sep 14, 2026
Job Posting End Date: Oct 5, 2026
Location: US-WA-Seattle-Starbucks Support Center, US-NY-New York-Empire State Building Reserve (Store# 57845)
Workplace Expectation: In-Office, Starbucks, Marketing and Brand Management
Pay Range: $134,700 - $219,700 Annually
Bonus Eligible: Yes