Paid Media Manager, PPC

Podium EntertainmentEl Segundo, CAPosted

Job Description

Company Overview: Headquartered in El Segundo, Podium is North America’s fastest growing digital publisher, driven by its mission to change the lives of trendsetting storytellers by discovering, developing, and amplifying their work.


Job Overview: Podium Entertainment is hiring a Paid Media Manager, PPC to help with execution and optimization across our paid acquisition channels. This role is analytical, performance-driven, and highly collaborative, working closely with title marketing, creative, analytics, and external partners to grow audience acquisition, support title launches, and improve marketing efficiency across our digital advertising ecosystem.


Responsibilities

  • Support the planning, execution, and optimization of paid search and marketplace advertising campaigns across Amazon Ads, Google Ads, programmatic and other performance-driven acquisition channels.
  • Help launch and manage campaigns supporting audiobook releases, genre initiatives, promotional campaigns, and catalog growth efforts.
  • Collaborate with the paid media team to monitor campaign performance, manage budgets and pacing, and identify opportunities to improve efficiency and scale results.
  • Analyze campaign performance using platform reporting, GA4, attribution tools, and sales data to provide actionable insights and recommendations.
  • Conduct keyword research, search term analysis, and audience targeting to improve campaign performance and uncover growth opportunities.
  • Partner with marketing and creative teams to support testing initiatives across ad copy, creative assets, keywords, and landing pages.
  • Collaborate with the broader marketing team to maintain accurate tracking, attribution, and measurement while staying current on PPC best practices and platform updates.


Qualifications

  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • 2–5 years of hands-on experience managing or supporting PPC and performance marketing campaigns.
  • Experience working within Amazon Ads and Google Ads platforms.
  • Strong understanding of keyword targeting, search advertising, bidding strategies, campaign optimization, and attribution.
  • Experience analyzing performance data and making data-driven optimization recommendations.
  • Proficiency with GA4, Excel or Google Sheets, and advertising platform reporting.
  • Strong analytical, communication, and project management skills.


Preferred Qualifications

  • Experience in publishing, entertainment, ecommerce, direct-to-consumer, or subscription-based businesses.
  • Familiarity with Amazon retail ecosystems, digital storefronts, or large product catalogs.
  • Experience with Airtable or similar project management tools.
  • Comfortable working in a fast-paced, test-and-learn environment.


Work Environment & Physical Requirements

Employees must be able to perform the following essential functions, with or without reasonable accommodation:

  • Primarily office-based work setting.
  • Prolonged periods sitting at a desk and working on a computer.
  • Ability to walk, stand, and move around the office as needed.
  • Ability to communicate effectively via phone, email, and in-person meetings.

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of this role. Employees who require an accommodation should contact department to initiate the interactive process.


Work Schedule

  • Must be able to work onsite Tuesday, Wednesday, and Thursday from our office in El Segundo.
  • Core business hours are from 9:00 AM to 5:00 PM.


Why Work at Podium: We offer a world-class, competitive benefits package that includes both health benefits and on-site office perks.


Benefits And Culture

  • 100% Employer-Paid Health Benefits
  • Paid Parental Leave
  • Flexible PTO
  • Paid Holidays
  • Class Pass Membership
  • Paid Audible Subscription
  • LinkedIn learning


Perks (On-Site)

  • Flexible Hybrid Work Environment
  • Paid Parking
  • Dog-Friendly office
  • Annual Holiday Party