Public Relations Account Director

Berman Group

Berman Group is a full-service communications firm, annually recognized on the Observer's “National Power 50 PR Firms List” as one of the top agencies in America. We are a globally recognized agency, collaborating with premier real estate, finance, luxury, lifestyle, and hospitality brands and clients. Our services include Creative Design and Brand Strategy, Event Production and Management, and Public Relations and Social Media. More information about Berman Group can be found at: .

Job Overview

Berman Group is seeking an Account Director to join our Public Relations team. We are looking for a motivated, organized individual who can think outside the box. In this role, you will work closely with a team of communications professionals with decades of combined public relations and social media experience. You will also collaborate with our Creative Design studio and Events team to create multi-faceted communications campaigns for industry-leading real estate, lifestyle, and hospitality clients. This is a hybrid position, requiring mandatory time in our New York City office.

Responsibilities:

• Manage Day-to-Day Operations: Oversee and manage multiple public relations and social media-focused accounts, providing strategic guidance and ensuring client satisfaction.
• Collaborate Effectively: Lead smart and thoughtful collaborations with senior leadership and our internal teams to lead and implement strategic PR and social media initiatives.
• Client Communication: Oversee and lead client communications, providing strategic insight as needed.
• Problem-Solving: Communicate in a solutions-oriented manner and proactively seek ways to expand your knowledge and enhance the client experience.
• Media Relations: Lead efforts to secure media coverage for clients, ensure placement in key outlets, and demonstrate ability to leverage strong editorial contacts and relationships.
• Content Creation: Work with our social media team to oversee social media content creation and creative campaigns to elevate the client's presence.
• Build Relationships: Establish and maintain strong relationships with influential reporters, editors, and media outlets.
• Research & Opportunity Identification: Work with the team to lead and research new speaking opportunities, media outlets, and potential collaborators to recommend to clients.

Qualifications:

• Mandatory 8 years of public relations and social media experience
• Real estate experience required
• Organized individual who is proactive and thoughtful in their work
• Excellent written communication skills and compelling presentation skills
• Experience and familiarity with top tier media outlets, including developing strategies to secure coverage
• Deep familiarity with lifestyle, real estate, business, and design media outlets
• Proficient in social media and knowledgeable about influential accounts
• Excellent interpersonal communication skills
• Works well in a team-based, fast-paced environment

Berman Group’s philosophy revolves around a comprehensive approach that anticipates future trends and challenges while crafting bespoke strategies that keep our clients ahead of the curve. We ensure that every initiative resonates deeply with our clients’ target audiences, leaving an indelible mark and propelling them to new heights. We redefine the traditional role of a communications firm by orchestrating a unique and seamless array of services. From launching groundbreaking global campaigns to fostering unparalleled creative collaborations, our work integrates all aspects of communication, including brand creation, event production, public relations, social media, and comprehensive campaign oversight.

Job Type: Full-time

Pay: From $110,000.00 per year

Benefits:

• Dental insurance
• Health insurance
• Paid time off

Schedule:

• Monday to Friday

Work Location: In person